TORONTO REMIXER EVENTS
Digital Art & Illustration I Environmental Design I Layout Design I Video
Destination Toronto
Destination Toronto
Played a key role in ideating the Toronto Remixers events, leveraging the Cultures Remix campaign to create engaging mixology events that aligned with the campaign's theme of celebrating Toronto's cultural diversity.
Challenges and Solutions: Collaboratively developed the concept for the events to capture the vibrant energy of the campaign. I was responsible for creating printed and digital assets, including videos, that embodied the concept of mixing and remixing.
Creative Process: Designed cohesive visual elements such as window decals, stair decals, and event signage. Produced a custom event video and digital recipe book, ensuring a consistent brand experience across all assets and platforms.
Impact and Results: The Toronto Remixers events successfully engaged audiences by celebrating Toronto’s diversity and fostering innovation. Positive feedback highlighted the events' effectiveness in sparking new ideas and reinforcing Toronto’s brand as a dynamic, inclusive destination.
